News Archives - Specialist Marketing Agency Manchester

Automation is the Future of Marketing

There is no doubt that automation is certainly influencing the marketing workplace. In fact it brings with it huge benefits that the marketing industry has already grasped. However, there appears to be a skills shortage & knowledge gap with some marketing employees reporting a lack of support from their employer when it comes to up-skilling

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Power of TV Advertising is Still There-Monzo Proves

Monzo Online Bank a Unique Way of Banking Monzo is a new online bank that offers customers a unique way of banking. With the ability to control their income, create saving pots, spend abroad without charges and more, it is a bank with a difference. Of course,Monzo proves that the power of TV advertising is

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Why it isn’t Just About Digital Marketing

About Digital Marketing The world has gone digital and there is no going back but essentially that is a good thing. However, when it comes to marketing, it is not just the digital world that gets results, despite marketers overestimating the value of digital media such as online video and social media. The belief is

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Brands Can Deal with Negativity

  Deal with Online Negativity The truth is, the world is now a small place and news and stories can spread like wildfire across the internet. In an instant, a brand can be hit with an unwarranted torrent of abuse or bad publicity and it can do them harm. However, brands need to have a

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